If I remember correctly, they can be anonymous. If that’s the case, they wouldn’t really be easily taxable. Still, we are talking about the government here, and if they tax lottery winnings, I would bet they tax rewards.

Are there even five evil ceos out there? Come on, be real.

The one word at a time thing is a way to demand more of your attention. It’s just a side path of the old advertising stick where words would ‘pop’ in weird ways. See this video for an example.